![]() ![]() But the coverage and wear of the concealer is not what I need or want. There is no doubt that the Wet n Wild Photo Focus Concealer formula is cute, lightweight, easy to apply and easy to blend. It is a good concealer, suitable for days when you don’t need a lot of cover, or when you just have a natural and light makeup look. Coverage for me seems to be about medium. It blends out really nicely with either a brush or damp makeup sponge. It’s not a thin, runny formula but it’s not thick and mousse like either. I like the texture and consistency of the product, I have never noticed the crease, but even with powder setting, it will fade quickly after about four hours of wear. The consistency runs right about in the middle. Sometimes I use it around the corners of my mouth to get rid of dullness, it’s like magic! In my opinion, this is perfect consistency.Īfter blending, it blends with my skin. The formula is super light and creamy, it blends like a dream. A small amount provides just the right medium coverage-enough to eliminate my dark circles and hide blemishes easily. I have to say, I am very impressed with Wet N Wild Photo Focus Concealers. Their new collection includes Photo Focus Foundation, concealer, pressed powder and makeup setting spray, all of which are carefully formulated to look good in almost any lighting situation-with or without flash. The new product that will be launched in pharmacies this year is Wet N Wild’s new Photo Focus Face Collection-designed to help us achieve the perfect “selfie” without any annoying white plaster caused by makeup.
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